Award winning campaign, produced 1 x :30 and 4 x unique :15s, and 6 beautiful product ads (how often can you say that!), all in cel animation for a mobile and social first campaign (animation was built in 9:16 and 4:5). Our spots were optimized for in-feed, Facebook, Instagram, and Pinterest.
Client: Visa
Illustration: Sara Andreasson
Animation: Sibling Rivalry
Music: Butter Music & Sound
My Role: Agency Senior Producer
We’ve been winning some awards & recognition for this campaign.
SHORTY
1st place in both Consumer Brand & Financial Services categories
2nd in Gender Equality
https://shortyawards.com/11th/visa-money-is-changing
MIDAS
Gold in Illustration
Silver in Social Media
https://www.midasawards.com/Winners/Medalists