Content Producer with a decade of experience producing TV commercials, online video, motion & animation, photo & stills, art & design, mobile first campaigns, OOH, and content for the next, new platform. Currently full-time. Also on Working Not Working.
FREELANCE // Senior Producer // NYC // May 2009 - present
Deliver on-budget, on-brief, legally compliant work in a client-facing role
Define creative strategy based on platform
Share expertise & viewpoint with efficiency & grace
Flag issues & mitigate risks
Coordinate multiple projects at various stages of development
Mentor junior producers; manage creative teams, executives, vendor partners; report on-going status updates to multidisciplinary teams, 3rd parties, & clients in outside industries
Supervise anywhere from $5k internal projects to multi-million dollar productions with celebrity talent
Coordinate with teams from initial client RFP, through development, production, & delivery
Hands-on experience managing difficult workflows, unusual deliverables lists, celebrity talent, & high-visibility projects
Act as an above-the-line strategic leader; develop & grow client base organically through work ethic, approach, & final product
DECODED ADVERTISING // Freelance Senior Producer // NYC // September 2017 - January 2018 & May 2018 - present
Called back this past summer to produce a Shorty “Consumer Brand” award winning Visa campaign targeted at millennial women called “Money is Changing” with an illustrator out of London named Sara Andreasson. Previous Decoded stints included post producing TV commercials for Booking.com and Penn State University, and creating video animation OOH for Hotstar.com with placements in Times Square NYC.
AWAY TRAVEL // Freelance Senior Line Producer // NYC // March - May 2018
Launched Away in the EU with 5 photo shoots on location in Berlin, Paris, Copenhagen, Milan, London, and more.
DERBY // Freelance Senior Line Producer // NYC // July - September 2017
I bid out productions as they were called in from ad agencies, brands, and music industry professionals. The majority of my time was spent producing 9 long form films for a Honda Motorcycle brand relaunch. I also assisted in the production of the G-Eazy Apple music exclusive ‘Beautiful & Damned’ visual album, including 2nd unit production with singer-songwriter Halsey.
HONE // Freelance Senior Producer // NYC // June - July 2017
BRAND: Tribeca Shortlist (Tribeca Film Festival & Lionsgate's VOD subscription service)
VOX // Freelance Senior Producer // NYC // May - June 2017
BRAND: Michelob ULTRA
RAIN // Freelance Producer // NYC // April - May 2017
Called back again to produce more work for RAIN for Alibaba and Related Real Estate.
MIDDLE MILE – a WPP company // Interim Director & Senior Producer // NYC // February 2016 - May 2017
JOHANNES LEONARDO // Freelance Senior Producer // NYC // March 2015 - January 2016
Hired to produce a Trip Advisor TV campaign of 30 spots in 6 different languages, featuring an exceedingly well trained dog, I then stayed on board to create a Google digital event in co-sponsorship with Coca-Cola, Airbnb, and Dunkin’ Donuts.
R/GA // Producer // NYC // September 2014 - March 2015
I produced 2 short-form documentaries for the Samsung client, flying to South Korea on a moment’s notice. Both pieces centered on the K-Pop music scene, one showcasing a costume designer, the other a music producer. Following that, I produced an event-cum-social content studio for L’Oreal Paris during the 2015 Golden Globes. As L’Oreal-sponsored actresses walked down the runway or on stage, we created .gifs, videos, and stills showing how to recreate their ‘looks’ from home, posting how-to’s to Twitter, Tumblr, Facebook, and more, in REAL TIME!
MARIO GODLEWSKI PHOTO STUDIO // Freelance Studio Manager // NYC // September 2014
BRANDS: Olay Skincare
RAIN // Freelance Art Producer // NYC // August - September 2014
BRANDS: Wendy’s, Macy’s, Johann Fabrics, Barnes & Noble, Kroger Grocery
OGILVY & MATHER // Junior Producer // NYC // March 2012 - August 2014
BRANDS: American Express, Louis Vuitton, E*Trade, BlackRock, BP, Dupont, Avon
THOMAS CARD PHOTO STUDIO // Freelance Producer & Studio Manager // NYC // May 2009 - March 2012
BRANDS: Barney’s New York, Cover Girl, editorial & film festival projects
FUTURECLAW MAGAZINE // Freelance Photo Director // NYC // July 2011 - March 2012
FRENCH INSTITUTE: ALLIANCE FRANÇAISE // Production Assistant // NYC // June - July 2010
I assisted production on a gallery show for 2 Paris-based female photographers, including writing their marketing copy by translating French to English.
ALEXANDRE BAILHACHE PHOTO STUDIO // Production Assistant // Paris, France // February - June 2009
Learned how to use my DSLR camera in French! Ate a ton of cheese.
AICP PRODUCTION SEMINAR
INDIANA UNIVERSITY BLOOMINGTON
BA - International Studies; Minors - Graphic Design, French, Theater
Study Abroad - London & Paris
3-year on-staff newspaper layout designer
SHORTY “Consumer Brand” // Visa “Money is Changing” 2018
CLIO // BP “American Energy” 2014 Winter Olympics on NBC TV & online
FWA’S MOBILE OF THE DAY // Google x Dunkin’ Donuts “Time to Coffee” mobile app
FWA’S MOBILE OF THE DAY // Google x Airbnb “Hosted Walks” mobile app
+++ Adobe Creative Suite
+++ Casting & directing talent
+++ Conversational French
+++ Experience producing in international cities & locations
+++ DSLR & SLR cameras, shooting & directing
+++ Art history
+++ Kicking ass
+++ Taking names